Influencer Marketing: A Tale of Two Hotels
At DOG AND A DUCK, our expertise in influencer marketing for hotels is tailored to meet the unique needs of each property. Here’s how we successfully targeted very different consumer bases for The Hotel Chalet in Chattanooga and The Tryst Hotel in Puerto Vallarta, enhancing their online presence and driving bookings.
Targeted Influencer Campaigns for Diverse Markets
The Hotel Chalet, Chattanooga: Catering primarily to drive markets within a few hours’ radius, The Hotel Chalet is a family-friendly destination. We selected influencers who specialize in family travel and regional adventures, providing them with the opportunity to showcase the hotel’s family-oriented amenities and nearby attractions. This approach resonated well with potential visitors looking for accessible, family-focused getaways.
The Tryst Hotel, Puerto Vallarta: In contrast, The Tryst Hotel targets affluent LGBT travelers from major cities seeking luxurious escapes. We collaborated with high-profile influencers from these urban areas, focusing on those known for their exquisite travel content. Their posts and stories highlighted the upscale amenities, exclusive experiences, and the vibrant local culture of Puerto Vallarta, appealing directly to a sophisticated audience.
Strategic Content and SEO Enhancement
Each influencer campaign generated compelling content tailored to the interests of the target audience, from heartwarming family moments at The Hotel Chalet to chic, sun-soaked adventures at The Tryst Hotel. We optimized all content for search within each social media platform ensuring that each hotel’s unique offerings were highlighted effectively to attract the right visitors.
Measurable Success and Enhanced Bookings
These precisely targeted campaigns led to a noticeable increase in bookings. Both properties benefited from enhanced online visibility and SEO, capturing the attention of their respective markets.
Why Partner with DOG AND A DUCK?
Choosing DOG AND A DUCK means opting for a PR and influencer marketing agency that understands the distinct needs of different hotel markets. Our tailored strategies ensure that every campaign not only reaches but resonates with the intended audience, turning views into bookings and visitors into long-term guests.
Partner with us at DOG AND A DUCK, and let’s craft a personalized influencer marketing strategy that showcases your hotel’s unique charm and draws in your ideal guests.